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join us for a special webinar

 

is measuring social media marketing

a fool's errand?

Achieving Openness: Communicating With People Using Social Networks For Health & Wellness

January 29, 2009

1:00 p.m. - 2:15 p.m. (Eastern)

Social networks have come to health in a big way. People are actively using them to educate, streamline medical research, improve patient care and aid collaboration between health professionals.   As social networks have grown in popularity, corporations, non-profit groups and government agencies in the health industry have begun to use them to engage with their customers and other stakeholders.

Join us on January 29, 2009 for a very special Webinar where we will introduce and discuss a new Envision Solutions publication, Achieving Openness: The Art of Listening, Learning and Communicating with People Using Social Networks for Health and Wellness.  This extensive report was developed to help health organizations communicate effectively with social networkers.

The Webinar will also feature a panel discussion and Q&A with six social networking experts, including:

Attendance is limited to 150 people, so reserve your place today!

Click here to register for this Webinar.

 

 

 

Currently, there is a heated debate raging about whether we can (or should) measure the return on investment (ROI), of social media marketing campaigns.  Some say it is impossible.  Others believe measurement is critical. 

Read this article for our take on this burning question.